7 分範例
問題: Where do we often see advertisements?
思路 1
Traditional Media
傳統媒體
考官答案
We often see advertisements in traditional media like TV, radio, and newspapers. TV commercials are common during popular shows, and radio ads play a lot during rush hour when people are driving. Newspapers and magazines also have lots of ads. Billboards are everywhere, especially along highways and in city centers. You can't miss them when you're traveling or walking around.
我們經常在傳統媒體如電視、廣播和報紙中看到廣告。電視廣告常見於熱門節目期間,而廣播廣告則在上下班高峰時段播放頻繁,人們開車時常能聽到。報紙和雜誌也有很多廣告。廣告看板隨處可見,尤其是在高速公路沿線和市中心。當你旅行或步行時,絕對無法錯過它們。
思路 2
Digital Platforms
數位平台
考官答案
Digital platforms are full of advertisements. On social media sites like Facebook, Instagram, and TikTok, ads pop up all the time. Search engines like Google show targeted ads based on what you've searched for. Video streaming services like YouTube have ads before or during videos. Even mobile apps have in-app ads. Websites often have banner and pop-up ads too.
數位平台充滿了廣告。在像 Facebook、Instagram 和 TikTok 這樣的社交媒體網站上,廣告隨時彈出。像 Google 這樣的搜尋引擎會根據你的搜尋內容顯示目標廣告。像 YouTube 這樣的影片串流服務在影片之前或播放中會有廣告。即使是行動應用程式也有應用內廣告。網站通常也有橫幅廣告和跳出式廣告。
思路 3
Public Spaces and Events
公共空間與活動
考官答案
Advertisements are also common in public spaces and events. Shopping malls have digital screens and posters everywhere. Sports events often have banners and sponsorships. Public transport vehicles and stations display ads, and cinema halls show ads before movies start. Even street furniture like benches and bus stops have ads on them.
廣告在公共場所和活動中也很常見。購物中心到處都有數位螢幕和海報。體育賽事經常有橫幅和贊助廣告。公共交通工具和車站會展示廣告,電影院在電影開始前會播出廣告。即使是街道家具如長椅和公車站牌上也有廣告。