7 分範例
問題: What do you think influences people to buy new things?
思路 1
Advertising and Marketing
廣告與行銷
考官答案
I think advertising and marketing play a big role in influencing people to buy new things. Ads are everywhere, and they make products look really appealing. Celebrities and influencers on social media also promote products, which makes people want to buy them. Plus, when there are sales or discounts, people feel tempted to purchase because they think they're getting a good deal.
我認為廣告和行銷在影響人們購買新產品方面扮演著重要角色。廣告無處不在,它們讓產品看起來非常吸引人。名人和社交媒體上的網紅也在推廣產品,這讓人們想要購買。此外,當有促銷或折扣時,人們會感到誘惑去購買,因為他們認為自己得到了好交易。
思路 2
Peer Pressure and Social Trends
同儕壓力與社會趨勢
考官答案
Peer pressure and social trends also influence people to buy new things. When friends or family recommend a product, people are more likely to try it. Keeping up with trends and fashion is important for many, as they want to fit in with their social group. Seeing others with new products, especially on social media, can create a sense of need or desire to have the same items.
同儕壓力和社會潮流也會影響人們購買新產品。當朋友或家人推薦某個產品時,人們更可能嘗試它。對於許多人來說,跟上潮流和時尚是重要的,因為他們想融入自己的社交群體。看到其他人擁有新產品,尤其是在社交媒體上,會產生一種需求或渴望擁有相同物品的感覺。
思路 3
Personal Needs and Preferences
個人需求和偏好
考官答案
Personal needs and preferences are another reason people buy new things. Sometimes, it's necessary to replace old or broken items. Other times, people want better quality or upgraded features. Personal interests, hobbies, or changes in lifestyle can also lead to new purchases. People often look for products that offer convenience and efficiency in their daily lives.
個人需求和偏好是人們購買新物品的另一個原因。有時候,替換舊的或損壞的物品是必要的。其他時候,人們則希望獲得更高的品質或升級的功能。個人興趣、愛好或生活方式的改變也可能導致新購買。人們經常尋找在日常生活中提供便利和效率的產品。