7 分范例
问题: How does advertising affect people?
思路 1
Influences Consumer Behavior
影响消费者行为
考官答案
Advertising definitely influences consumer behavior. It often encourages people to buy things they don't really need by creating a sense of urgency with limited-time offers. Advertisements also shape how we view brands and can make us loyal to certain ones. They introduce new products and services, which can lead to impulse buying because of their persuasive techniques.
广告确实会影响消费者行为。它常通过限时优惠制造紧迫感,鼓励人们购买他们实际上并不需要的东西。广告还塑造了我们对品牌的看法,并能使我们对某些品牌产生忠诚度。它们介绍新产品和服务,凭借其说服技巧可能导致冲动购买。
思路 2
Affects Lifestyle and Values
影响生活方式和价值观
考官答案
Advertising affects people's lifestyles and values by promoting certain ideals. It can create unrealistic expectations and desires, influencing trends and fashion. This can lead to materialistic attitudes as people strive to achieve the lifestyles they see in ads. Over time, advertising shapes societal norms and values, impacting how people view success and happiness.
广告通过推广某些理想影响人们的生活方式和价值观。它可能会创造不切实际的期望和欲望,影响潮流和时尚。这可能导致物质主义态度,因为人们努力实现他们在广告中看到的生活方式。随着时间的推移,广告塑造了社会规范和价值观,影响人们如何看待成功和幸福。
思路 3
Raises Awareness
提高意识
考官答案
Advertising isn't just about selling products; it also raises awareness. It informs people about important issues and causes through public service announcements. Advertisements educate consumers about the benefits and features of products, helping them make informed decisions. They also assist small businesses in reaching a wider audience and promote healthy behaviors through various campaigns.
广告不仅仅是为了销售产品;它还提高了人们的意识。它通过公益广告向人们传达重要的问题和原因。广告教育消费者了解产品的优点和特点,帮助他们做出明智的决定。广告还帮助小企业接触更广泛的受众,并通过各种活动促进健康行为。