Mostly, it's men who watch sports online. Traditionally, sports have always attracted a predominantly male audience. Men generally have a stronger interest in sports, and a lot of sports marketing is aimed specifically at them. Although, it's worth noting that more women are starting to watch sports online too, especially as more women's sports are being shown.
大多数情况下,观看在线体育赛事的是男性。传统上,体育赛事一直吸引着以男性为主的观众。男性通常对体育有更浓厚的兴趣,很多体育营销也是专门针对他们的。值得注意的是,现在也有越来越多的女性开始在线观看体育赛事,尤其是在展示更多女子体育赛事的情况下。