Younger people usually shop online a lot. They love trendy and fast-fashion items, and they're often influenced by social media and influencers. They look for convenience and quick delivery, and they often shop impulsively. For them, shopping can be a form of entertainment, and they enjoy the thrill of finding new and exciting products.

Older people usually prefer shopping in physical stores because they like to see and touch the products before buying. They value quality and durability over trends and are more likely to compare prices and look for discounts. Traditional advertising and word-of-mouth influence them more than social media. They tend to plan their purchases carefully and focus on buying necessities.

Middle-aged people often balance between online and in-store shopping. They focus on family needs and practical items, looking for value for money and long-term investments. They are influenced by both digital and traditional media. Their shopping habits reflect a mix of personal and family needs, often with a budget in mind to ensure they get the best value.