Band 7 Example
Question: Do people watch useless advertising in this day and age?
Idea 1
Yes
Model Answer
Yes, I think we're used to seeing ads all the time if we're using screens. Often, we see the same advertisement many times online and have to wait for it to end. It can be annoying, but marketing is really big nowadays. Advertisers know a lot about us through our phones and use that info to show us more ads.
Idea 2
No
Model Answer
Nowadays, people don't really watch ads they're not interested in. Most of the time, we can skip them after a few seconds. Also, a lot of online ads are tailored to our interests, so they're more relevant to us. Plus, the advanced targeting means we often find useful or interesting products through these ads.