Band 7 Example
Question: What are the features of people that watch sports games online, such as gender or age?
Idea 1
Younger Demographics
Model Answer
Young people, like those in their twenties or teens, are the ones who mostly watch sports online. They're used to using the internet for everything, so watching games online is just natural for them. They find it easy to access and can watch games from anywhere, which is really convenient. Plus, they often use social media at the same time to chat about the game with friends.
Idea 2
Male Dominance
Model Answer
Mostly, it's men who watch sports online. Traditionally, sports have always attracted a predominantly male audience. Men generally have a stronger interest in sports, and a lot of sports marketing is aimed specifically at them. Although, it's worth noting that more women are starting to watch sports online too, especially as more women's sports are being shown.
Idea 3
Tech-Savvy Individuals
Model Answer
People who are good with technology tend to watch sports online. They know how to use different devices and services for streaming, like smartphones or smart TVs. They like being able to watch sports whenever they want and are used to the digital way of doing things. Some of them also participate in online sports betting or fantasy leagues.
Idea 4
Global Audience
Model Answer
Sports fans who watch games online come from all over the world. They like different sports, like soccer, basketball, or cricket, and follow international competitions. This means they come from various countries and cultures but share a common love for sports. Watching online lets them follow their favorite teams or sports no matter where they are.